The Cable and Satellite Television Industries: (Part of the Allyn & Bacon Series in Mass Communication)
Author: Patrick R Parsons
The world of cable and satellite delivered television is constantly evolving and changing with new technology. These new technologies, especially the transition to digital distribution, are altering the world of television. The momentous results of these changes can be seen in the convergence of communications markets and services. This is the only book on the market that successfully captures the scope and detail of these developments. It examines the convergence and competition of emerging television industries both domestically and internationally. This book's clarity and comprehensibility make it accessible to readers without a background in these areas. Also, current employees in the industry will benefit from the broad based topics of the industry that are explored in this book. These topics include chapters on history, technology, industry structure, industry programming and services, daily operations, law and policy, international activities, and social issues. Also included is a detailed discussion of the 1996 Telecommunications Act, as well as other legal issues that are crucial to a clear understanding of the industry. Ultimately this book is a detailed review of where cable and satellite has come from, what it is like today, where it is headed and why, and how it relates to other media. Industry gurus and novices alike. Part of the Allyn & Bacon Series inMass Communication
Booknews
Captures the scope and detail of the impact of new technologies in the world of television and examines the convergence and competition of emerging television industries. Chapters deal with history, structure, programming and services, operations, law and policy, international activities, and social issues in cable and satellite television. Reviews plans of the cable and satellite industries to offer home and business telephone service and data communication along with multichannel television, and examines the potential for other telecommunications companies, especially telephone companies, to do the same. Annotation c. by Book News, Inc., Portland, Or.
Table of Contents:
Preface | ||
1 | Converging Lines | 1 |
2 | A Brief History of Cable and Satellite Television | 19 |
3 | How It Works: The Technology | 68 |
4 | Distribution, Competition, and Convergence: "The Waltz of the Elephants" | 115 |
5 | Content and Control: "It's the Programming (and Services)" | 157 |
6 | Multichannel Business Operations: The Real World | 204 |
7 | Law and Regulation | 257 |
8 | Television without Frontiers | 295 |
9 | Social Issues in Cable and Satellite Television: The Broadband Society | 317 |
App. A | Selected Programming Networks | 349 |
App. B | Selected Programming Network Ownership | 353 |
Bibliography | 357 | |
Index | 363 |
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Income Tax Fundamentals (with Turbo Tax Bind-In Card)
Author: South Western College Publishing
Income Tax Fundamentals has led the market for more than twenty years with concise, practical, and current coverage of individual income tax preparation. Whittenburg and Altus-Buller's text/workbook format presents material in easy-to-digest sections with self-checks, online quizzes and activities, multiple examples, and review problems. Income Tax Fundamentals is the perfect text for a hands-on approach to tax in many class settings, including four-year colleges, community colleges, or career schools. This text is revised annually to reflect the current tax law. Tax Preparation software is included. The purpose of the Whittenburg text is to teach the most important and practical areas of the tax law to students, using a building block approach, with feedback at the end of each section. By the end of the text, the student should be able to prepare a fairly difficult return containing many of the elements seen frequently by taxpayers and tax preparers.
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