Microeconomics or Machine in America

Microeconomics

Author: Roger A Arnold

Arnold continues to set the standard for clear, balanced, and thorough coverage of principles of economics that is truly engaging. With six new chapters, easy customization, and fully integrated digital and course management options, MICROECONOMICS, 8th Edition is the perfect text to help you learn the basics. Packed with intriguing pop culture examples to which you can relate, the text bolsters interest in economics by illustrating unexpected places economics occurs, how economic forces link events around the world to your lives, and how economics can be used as a tool in understanding the world. In addition, the eighth edition is integrated with such powerful resources as CengageNOW, Aplia, and the Tomlinson Videos. These resources allow you to gain a customized learning path tailored to your specific areas of strength and weakness, ensuring you gain complete mastery of course content. With new content reflecting a changing economy and new resources catering to the needs of a changing classroom, MICROECONOMICS, 8th Edition is your ideal solution for the principles course.

Book review: Sneaky Chef or South Beach Diet Parties and Holidays Cookbook

Machine in America: A Social History of Technology

Author: Carroll W Pursell

From the medieval farm implements used by the first colonists to the invisible links of the Internet, the history of technology in America is a history of society as well. Arguing that the tools and processes we use are a part of our lives, not simply instruments of our purpose, historian Carroll Pursell analyzes technology's impact on the lives of women and men, on their work, politics, and social relationships -- and how, in turn, people influence on technological development.

Pursell shows how both the idea of progress and the mechanical means to harness the forces of nature developed and changed as they were brought from the Old World to the New. He describes the ways in which American industrial and agricultural technology began to take on a distinctive shape as it adapted and extended the technical base of the industrial revolution. He discusses the innovation of an American system of manufactures and the mechanization of agriculture; new systems of mining, lumbering, and farming, which helped conquer and define the West; and the technologies that shaped the rise of cities.

In the second edition of The Machine in America, Pursell brings this classic history up to date with a revised chapter on war technology and new discussions on information technology, globalization, and the environment.

Booknews

An introduction to the social history of American technology. After a description of industrial technology imported to America from England and its modifications, the book focuses on manufacturing and agriculture during the Industrial Revolution, and deals with the ways that new technologies shaped the rise of cities and exploitation of the West. The final section explains how, through the agencies of science, corporations, and government, American technology has created a social hegemony over the way we live. Includes b&w photos. Paper edition (4818-0), $15.95. Annotation c. Book News, Inc., Portland, OR (booknews.com)