Friday, December 19, 2008

Personal Finance Integrated and Companion Website Access Card Package or Drawn to Extremes

Personal Finance Integrated and Companion Website Access Card Package

Author: Bernard J Winger

The goal of this book is two-fold. The first is to have readers appreciate the importance of planning and have a basic understanding of planning techniques. The second is to develop readers' abilities to think critically and to make effective decisions. This book covers financial planning including the time value of money, cash management, buying now and paying later, investment basics, stock and bonds, mutual funds, and protecting your income and wealth. For financial advisors/planners and any individual seeking a sound financial plan.



Table of Contents:
 

I. THE BASIC FRAMEWORK.

1. Financial Planning: Why It's Important to You.

2. The Time Value of Money: All Dollars Are Not Created Equal.

3. Financial Statements and Budgets: Where Are You Now and Where Are You Going?

4. Taxes: The Government's Share of your Rewards.

 

II. LIQUIDITY MANAGEMENT.

5. Cash Management: Funds for Immediate Needs.

6. Short-term Credit Management: Consumer Credit.

 

III. BUYING NOW AND PAYING LATER.

7. Consumer Durables: The Personal Auto.

8. Housing: The Cost of Shelter.

 

IV. INVESTING FOR THE FUTURE.

9. Financial Markets and Institutions: Learning the Investment Environment.

10. Investment Basics: Understanding Risk and Return.

11. Stock and Bonds: Your Most Common Investments.

12. Mutual Funds and Other Pooling Arrangements: Simplifying and (Maybe) Improving our Investment Performance.

 

V. PROTECTING YOUR INCOME AND WEALTH.

13. Property and Liability Insurance: Protecting Your Lifestyle Assets.

14. Health Care and Disability Insurance: Protecting Your Earning Capacity.

15. Life Insurance and Estate Planning: Protecting Your Dependents.

16. Retirement Planning: Planning Your long-Term Needs.

 

Appendix: Time Value of Money Concepts.

New interesting textbook: Global Issues and Adult Education or Principles of the Business Rule Approach

Drawn to Extremes: The Use and Abuse of Editorial Cartoons

Author: Chris Lamb

Four days after the September 11, 2001, terrorist attacks, Pulitzer Prize--winning cartoonist Joel Pett of the Lexington (Ky.) Herald-Leader chided President George W. Bush for having declared that America would "punish any state that harbored or trained terrorists." In one of his cartoons, Pett asked if this included the state of Florida, where the terrorists had lived and taken flying lessons. When Pett followed with other criticisms of Bush, readers canceled subscriptions, demanded that Pett be fired, and left profane messages on his voice mail. "One elderly woman spat into the phone that I 'should have been in the World Trade Center,'Pett said. "Such is the power of the cartoon when it is unleashed."

Unrestricted by journalistic standards of objectivity, editorial cartoonists wield ire and irony to reveal the naked truths about presidents, business leaders, and other public figures. Indeed, since the founding of the republic, cartoonists have both made an important contribution to and offered a critical commentary on our society.

This book demonstrates the limits of cartooning from the courtroom to the newsroom. Chris Lamb examines the reasons for the declining state of the art and the implications for all of us. Most newspapers today publish relatively generic, gag-related, syndicated cartoons. They are cheaper and generate fewer phone calls than hard-hitting cartoons. Lamb charges that they are symptomatic of the foundering newspaper industry and reflect a weakness in the newspaper's traditional watchdog function. If a newspaper wants to fulfill its function in society, maybe it should find ways to make the phone ring more -- not less!



1 comment:

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