Wednesday, December 31, 2008

Writing in the WorkPlace or Foundations of Finance Activebook 20

Writing in the Workplace

Author: Jo Allen

This book is written specifically for those whose primary job responsibility is not writing, but who must write on a regular basis in order to succeed in the workplace. Writing in the Workplace offers a practical approach to writing in print and electronic formats. Writers are given clear advice about writing while being shown annotated drafts of documents and their revisions in order to help them understand their options and the choices they'll have to make. The book recognizes the role of new electronic media throughout, both as tools for research and writing and as influential forms of workplace communication. It also emphasizes the workplace context and recognizes the social and political realities that affect the creation of documents. Topics include: organizational images and cultures; a writing strategy; researching; revising; incorporating graphics; letters and memos; design; employment communication; reports, proposals and instructions; oral communication; and much more! Anyone who needs to write in the workplace.



New interesting book: Consumer Psychology for Marketing or Empires of Profit

Foundations of Finance - Activebook 2.0

Author: Arthur Keown

This activebook, derived from Keown/Martin/Petty/Scott's Foundations of Finance book, marries print content with dynamic online resources to help bring the concepts to life. Nothing can match the activebook's integrated learning experience—users receive a paperback book with a pin-code giving them full access to the entire book online and all its' interactive resources. It is filled with numerous active examples, exercises, quizzes (concept checks), video exercises, and polls integrated throughout the online book to stimulate user learning by making them active participants in the learning process. It's interactive and available anytime, from anywhere. The new 2.0 version gives users the power to personalize their experience and monitor their results. Material is centered around 10 fundamental principles of finance. Major topics covered include: the scope and environment of financial management; valuation of financial assets; investment in long-term assets; capital structure and dividend policy; and working capital management and international business finance. Material focuses on the process of financial decision-making and the logic that drives vs. just emphasizing equations and tools. For anyone in the business or finance professions.



Table of Contents:
THE SCOPE AND ENVIRONMENT OF FINANCIAL MANAGEMENT.
1. An Introduction to the Foundations of Financial Management—The Ties That Bind.

2. The Financial Markets and Interest Rates.

3. Understanding Financial Statements and Cash Flows.

4. Evaluating a Firm's Financial Performance.

VALUATION OF FINANCIAL ASSETS.
5. The Time Value of Money.

6. The Meaning and Measurement of Risk and Return.

7. Valuation and Characteristics of Bonds.

8. Valuation and Characteristics of Stock.

INVESTMENT IN LONG-TERM ASSETS.
9. Capital-Budgeting Techniques and Practice.

10. Cash Flows and Other Topics in Capital Budgeting.

11. Cost of Capital.

CAPITAL STRUCTURE AND DIVIDEND POLICY.
12. Determining the Financing Mix.

13. Dividend Policy and Internal Financing.

WORKING CAPITAL MANAGEMENT AND INTERNATIONAL BUSINESS FINANCE.
14. Financial Forecasting, Planning, and Budgeting.

15. Introduction to Working-Capital Management.

16. Liquid Asset Management.

17. International Business Finance.

No comments: